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Longines watches

As a pioneer of mechanical production, Longines has long been offering affordable and high quality wristwatches. Its repertoire reaches from classic models to sports watches and reflects the diversity of the brand.  More

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Buy and finance Longines watches

What to look for when buying watches online

Regardless of whether new, vintage or certified pre-owned: On our website you will find a large selection of Longines watches at low prices. We offer used modern models in perfect condition and on the other side of the spectrum, chic vintage classics which are worth a second look! All Longines watches sold by us are inspected by our master watchmakers, who check all timepieces for authenticity and refurbish them if necessary. We guarantee the highest quality and 100 % authenticity at a small price.

If you have already picked your favourite Longines model, you can easily pay by credit card. If you want to finance your Longines watch and rather pay in small instalments, that is also possible. Find out more about financing options and other payment methods on our website.

Longines Master Collection L2.793.4.92.6 stainless steel watch with blue dial

The 5 most popular Longines models

Whether unisex, men's or ladies' watches, Longines has a variety of popular models to choose from and caters to the most diverse tastes with its range. Whether sporty or elegant, you will find a watch for every occasion at Longines.

  • The Longines Heritage revisits designs at early times. It offers classic elegance, paired with a vintage touch.

  • The Longines HydroConquest is the professional diving watch series of the brand with diving depths of up to 300 metres. As elements of racing watches are also used in their design, the models are unique and unmistakable.

  • The Longines Presence is a series of elegant dress watches that look extremely stylish without being obtrusive. A perfect complement to the business or evening wear.

  • The Longines Evidenza collection includes a range of exclusive wristwatches that reflect the heritage of the oval and now rather rare tonneau-shaped watches.

  • The Longines Lindbergh remembers Longines’ important contribution to scientific expeditions. In 1927, the watch accompanied the legendary aviation pioneer Charles Lindbergh during his flights over the Atlantic.

Best reasons to buy a Longines luxury watch

  • High reliability thanks to two centuries of experience
  • Variety of designs and models – everyone will find a suitable watch here!
  • Precision and accuracy
  • Classic design – many models are ideally suited as a dress watch

How much does a pre-owned Longines cost?

Longines HydroConquest (Ref. L3.783.4.56.6)
Price: pre-owned approx. €1,600
Material: stainless steel
Main features: black dial, chronograph, automatic

Longines Master Collection (Ref. L2.629.4.78.3)
Price: pre-owned approx. €1,560
Material: stainless steel
Main features: Roman dial in white, chronograph, blue hands, vintage look

Longines Conquest (Ref. L3.676.8.76.3)
Price: pre-owned approx. €3,950
Material: rose gold
Main features: black dial, black leather strap

Longines La Grande Classique (Ref. L4.743.6.11.0)
Price: pre-owned approx. €940
Material: yellow gold
Main features: White dial with Roman numerals, gold bezel

Longines Elegant (Ref. L4.378.8.12.0)
Price: pre-owned approx. €2,450
Material: rose gold
Main features: White dial with rose gold dash indices

Pre-owned and vintage Longines watches as an investment

The purchase of used and vintage Longines watches offers some unique advantages. Used luxury watches are often cheaper than new models, and they can be a worthwhile investment because of their vintage value. Among all, special models and limited collections increase in value enormously over the years in some cases. Since Longines can look back on a century-long company history, the brand has to offer some exciting models that are no longer produced today and thanks to best craftsmanship are still perfectly wearable. Even standard models made of precious metals such as gold can be an interesting investment.

Blue dial of the Longines Master Collection L2.793.4.92.6 with date window at 3 o'clock

Longines: Tradition since 1832

The oldest registered watch brand in the world

Only a few people know that Longines is one of the oldest registered watch brands in the world. With almost two centuries of expertise, the brand is a veteran of watchmaking. Its headquarters are still in their place of incorporation in Saint-Imier in the Swiss canton of Berne. In 1832, the watchmakers Auguste Agassiz, Henri Raiguel and Florian Morel opened a watch shop under the name Agassiz & Co. Their main objective was to produce particularly durable and high-quality timepieces.

At the time of its founding, it was customary to produce watches in an "Etablissage production" where individual parts were produced domestically and the finished parts were delivered to a trading company for completion. When Agassiz's nephew Ernest Francillon took over the management of the watch company in the 1850s, he changed the structure of production, taking a step that no other watch company dared to do before. Agassiz believed it was more efficient to move the production of all mechanical parts to a single location and therefore founded a factory in which all the required parts were produced and also put together immediately.

The current name of the brand is inspired by the location of its buildings: Les Longines, "the elongated meadows". Officially, the name was introduced in 1867. In 1889, Francillon had the Longines lettering registered to prevent counterfeiting. This made Longines the oldest registered watch brand in the world. In 1903, three years after the death of Ernest Francillon, the company produced its first mechanical ladies' pendant watches. Only two years later, the company began manufacturing the first wristwatch, the parts of which were manufactured by machine – a huge step forward for the cost-effectiveness and maintainability of watches. Agassiz's dream of selling his watches in North America was realised in the following years. The company built up such an excellent reputation that its watches were sold around the world. In 1911, Longines employed already more than 1,100 people.

From 1916 onwards, the Swiss manufacturer began to experiment with oval and rectangular movements. A hugely popular series was born and its legacy is still carried on in series such as the Longines Dolce Vita and Evidenza. At the beginning of the 20th century, the company increasingly focused on sports timing and supported several scientific expeditions. In 1927 Longines accompanied American aviation pioneer Charles Lindbergh on his Atlantic crossing. From the findings of this journey, the watchmakers created an "hour angle watch" – a special wristwatch that allowed pilots to read Greenwich's hour angle directly from the dial during longitude determination. In 1932, this model received the name of its inspiration, Longines Lindbergh.

Longines Saint Imier L25635527 two-tone watch in stainless steel and rose gold with black dial

In 1919, Longines became the official partner of the International Aeronautical Association and together with it developed high-precision timepieces for aviation. The main reason for this was that Longines was crowned the "most awarded brand" at international exhibitions and won all Grand Prix awards. In 1952 the brand became the official timekeeper of the Olympic Winter Games in Oslo, a huge milestone in the history of this watch brand, which consolidated its connection to the sport. This event inspired the watchmakers to sportier models, resulting in models such as the Longines Ultra-Chron and the Ultra-Quartz. These were very robust and therefore suitable for a variety of sports. Even today, Longines has a close relationship with sports and is the official timekeeper of the French Open at Roland Garros Club in Paris.

Between 1970 and 1980, the company, like many others in the watch industry at the time, experienced economic difficulties for the first time. The financial crisis led to Longines being integrated into the SMH Group (now Swatch Group), along with watch brands such as Swatch, Omega and Breguet. The delivery of high-quality case parts by the sister companies enabled Longines to overcome their difficult time and remain successful since then. In 1999, Longines introduced the slogan "Elegance is an attitude" which is still used to this day. The winged logo is the oldest watch brand still in use today and underlines the value of the company better than anything else.

Tradition obliges innovation: The Longines philosophy

The centuries of experience and know-how help the brand to innovate without giving up its heritage. The ever increasing international popularity has been achieved from the beginning due to timeless elegance and unique grace. The combination of original aesthetics with modern watchmaking technology is the main reason for the brand's many years of worldwide success. The motive of the brand being elegance, tradition and performance. Their aim has always been to create original timepieces that will accompany their wearers in their challenges in the air, on the ground and in water.

Like the watches themselves, many of their wearers are timeless celebrities. Longines has been home to celebrities for more than a century, including explorer and scientist Albert Einstein, Hollywood actor Humphrey Bogart (Longines Evidenza), Audrey Hepburn, Simon Baker (Longines Master Collection), Kate Winslet (Longines Dolce Vita), international top model Miranda Kerr (Longines Grande Classique), ski legend Aksel Lund Svindal (Longines Saint-Imier) and tennis champion Andre Agassi (Master Collection).

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